How to Create an Effective Ad on Cost My Event — And Why Pricing Matters

Creating an ad on Cost My Event is one of the smartest steps you can take to boost your visibility, attract more clients, and grow your event business. Whether you’re a decorator, DJ, planner, caterer, or provide any other event service, a well-crafted ad can make all the difference.

But one question we hear often is:
“How do I set up my ad to actually get noticed?”

Let’s walk you through the key to a powerful ad — and why your pricing strategy matters more than you think.

Why Adding Prices Helps You Get Booked

One of the biggest mistakes vendors make is creating an ad without any pricing information. But clients come to Cost My Event looking for clarity — they want to know upfront if your service fits within their budget.

When you set your prices, you:

✅ Help clients make faster decisions
✅ Attract serious inquiries (not time-wasters)
✅ Appear more trustworthy and professional
✅ Get prioritized in promotions and recommendations

Use the Price Range Section to Your Advantage

In every ad, there’s a Price Range field where you can enter:

• Minimum Price – the lowest amount you charge
• Maximum Price – the highest, depending on service details

This lets potential clients see what to expect without locking you into a fixed rate.

Complete the Prices & Packages Section

In addition to the range, we strongly recommend completing the Prices and Packages section. Here, you can break down your services in more detail — for example:

• Silver Package – $5,000 (Basic decoration only)
• Gold Package – $10,000 (Decoration + flowers + lighting)
• Full Package – $20,000+ (Complete venue transformation)

🎥 Need help visualizing this? Watch the tutorial video above or click Estimate a cost for your event to see a sample ad.

Choose the Right Pricing Option

When creating your ad, you’ll be asked:
“What best describes your ad?” — Here’s what the choices mean:

• For Sale: Use this when you’re selling an actual item or service and want to display the exact price. This is common for things like cakes, wedding accessories, wedding gowns, necklaces  etc.
• Estimated Price: Use this when your price depends on variables (location, guest count, customization). It gives clients a ballpark figure without committing you to a fixed quote.

Both are great — but including detailed price breakdowns and package options gives your business a stronger edge.